Social Media 101: Are Just You Following, Or Connecting with Others?
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There’s a big difference between casually following people and making meaningful connections.
Only the latter can lead to productive relationships. It requires that you proactively reach out to at least ONE person everyday that you can help, learn from or support in the community. It builds mutual respect & trust with others and contributes to productivity and getting things done with the time you invest on the social web.
It sure beats the heck out of talking to yourself!
There are risks associated by doing this. Not everyone will respond in a favorable way, or respond at all for that matter.
But it’s worth the risk to identify people you’re interested in and reach out to connect in meaningful ways. No risk, no reward.
If you’re not trying to build a brand, get exposure for your professional services or make money online, then you can stop reading here.
But if you are putting forth an effort to make your social media efforts pay off, then you need to be connecting. Period.
The article below delves a bit further into the subject and provides ideas on how connecting can take your social media efforts to the next level.
“Forget Networking. How to Be a Connector”
“I like people and am genuinely curious,” says Banikarim, 42. “I like stories and want to make connections. But I didn’t know the word for it until my husband read Malcolm Gladwell’s The Tipping Point and said, ‘I finally have a word for you — a connector.’ ” Maryam Banikarim, senior vice president and chief marketing officer at Gannett, publisher of USA Today
For more social media insights, check out: The Reality Is Opportunity Is Smacking You in the Face
Mark Harai can help you start your business and grow your business by effectively leveraging the social web. To find out more, simply Click Here!
Category : Blog &Social Media
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